The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books. Readers want a relationship with authors of the books they read. If you aren’t a celebrity or a world-known author, it is up to you to create that relationship. Finally, here’s a book that tells you how to develop a greater rapport with your readers, and thus SELL MORE BOOKS through more effective live presentations, well-attended book signings, successful book festival experiences, and more personalized social media techniques. Learn how to get speaking gigs at conferences and how to land and more expertly handle radio, TV, and Internet interviews. This book will teach you how to:
· Find and create speaking opportunities at appropriate venues · Handle yourself skillfully in front of an audience · Eliminate your noodle knees · Improve your speaking skills · Improve and protect your speaking voice · Come up with speech topics for fiction and nonfiction books · Organize workshops and present them on your own · Get publicity for your presentations · Land speaking gigs at conferences · Form a bond with audience members · Write a pitch letter and press release · Create better handouts and use them more effectively · Develop better communication skills · Attract more people to your book signings · Sell more books at book festivals
If you’re ready to take your book promotion to the next level, this thorough guide is for you!
About the Author
Patricia Fry has almost forty years of experience as a career writer. She is the author of more than forty-five books, including Promote Your Book, Publish Your Book, and Talk Up Your Book (Allworth Press). Her articles appear frequently in magazines and newsletters, she frequently speaks to writers’ groups and at writers’ conferences, and she teaches an online course in writing book proposals. Fry established her own publishing company, Matilija Press, in 1983, and is the executive director of the Small Publishers, Artists, and Writers Network (SPAWN). She blogs daily at www.matilijapress.com/publishingblog and lives in Ojai, California.